Serving the Taste of Vietnam in One Tap: BMCorner’s Mobile Journey with OneMobile
Website
bmcorner.com.au/
As both the chef and founder of BMCorner, Anna Dao has always cared about offering more than delicious Vietnamese food – she wants every order to feel like a reason to return. And since her takeaway business continued to grow on the Gold Coast, she realized that the next stage wasn't just elevating her menu, but making the ordering process quicker, simpler, and more engaging for customers.
Here’s how Anna transformed her small F&B business into a mobile-first brand – and how OneMobile helped her reach customers right where they are.
About BMCorner
BMCorner is a home-based Vietnamese kitchen in Pimpama, Gold Coast, serving favourites like bánh mì, phở, noodle salads, crispy spring rolls, Vietnamese coffee, and iced teas. Customers order online and choose a convenient pickup time from Anna Dao’s cozy corner kitchen, built around the belief: “Food is love, food is energy.”
Designed for busy office workers, young professionals, and families who want fast yet wholesome meals, BMCorner operates as takeaway-only – no dine-in – so people can grab an authentic Vietnamese meal on the go without sacrificing flavour or quality.
But as more customers began discovering her store through mobile devices, Anna realized that traditional ordering channels wouldn’t be enough to keep up with today’s fast-paced habits.
The challenge: Keeping pace with mobile-first customer habits
As BMCorner became busier, Anna noticed a shift in how people wanted to order. Customers were choosing mobile more and more, but her website wasn’t designed to give them the seamless, app-style experience they were used to.
At the same time, she knew that in the competitive F&B landscape, loyalty doesn’t happen automatically – even the best dishes need a simple, reliable way to bring customers back.
That’s the moment she realized it’s time to extend her business to a mobile app channel. Nevertheless, the challenge lies in the fact that building an app from the ground up felt expensive, time-consuming, and far too technical for a small takeaway business.
So Anna began searching for a tool that could bridge the gap and help her take BMCorner into the mobile era.
The solution: A mobile app that drives instant results with OneMobile
Anna’s journey started with OneLoyalty as she explored better ways to reward returning customers. While reading about it, she discovered that the same team also built OneMobile, a Shopify-integrated mobile app builder.
1. Nearly 200 customers downloaded the app in first month
Partnering with OneMobile gave Anna a fast, simple way to launch a fully branded food-ordering app – without coding or technical complexity. And once her app went live, the impact was immediate.
“In our first month of using OneMobile, nearly 200 customers downloaded the app.”
BMCorner’s app downloads have jumped by 6 times since its launch. To date, the BMCorner mobile app is serving over 1,300 customers, a clear sign that people appreciate having an easier, more convenient way to order their favourite Vietnamese meals.
2. Over $5,000 mobile app sales generated within 30 days
Once launched, the app gave BMCorner a seamless, convenient ordering experience that felt tailor-made for takeaway food businesses.
In just one month, her seamless mobile app shopping experience has opened doors for her to:
- Achieved a remarkable 30% customer retention rate
- Generated over $5,000 in revenue only through the mobile channel
For a local F&B shop, these numbers showed just how eager customers were for an easier way to order their favorite dishes.
3. Exceptional support that feels like a true partnership
More than the technology, what stood out to Anna was the level of care and responsiveness from the OneMobile team.
“What I love the most is the support. Every time I have questions or need help, the OneMobile team responds almost immediately.”
This hands-on support helped BMCorner build an app perfectly aligned with how real customers order food – quick, convenient, and personal.
Up until now, her business has been running very smoothly with the mobile app and OneMobile by its side.
Closing thoughts
BMCorner’s journey shows that even small food businesses can unlock powerful results by going mobile. By embracing app-based ordering, Anna didn’t just streamline her operations – she made it easier for customers to return, reorder, and stay loyal.
Her story is a reminder that you don’t need technical expertise or a large team to build a professional mobile experience. You simply need the right partner.
If Anna Dao’s journey motivates you to take your business further on mobile, OneMobile can help you build an app that drives the same kind of growth.
Simply reach out to us at [email protected], and our team will help you get started right away.
